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PulsePoint RTB API

Documentation regarding legacy PulsePoint RTB parameters, along with sample bid responses and bid requests. This information is provided for reference only. Going forward, please use the more current OpenRTB API Specs.

Important Implementation Notes for Legacy API

Technical information relevant to all PulsePoint RTB partners, regardless of which API they use. Covers macro substitution, encryption, creative-attribute blocking, and filtering.


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